Amazon has been selling in Italy since 2010, when they launched Amazon.it. Since 2011 Amazon Prime program was offered to Italian customers. In Italy Amazon is the largest ecommerce website, eBay Italy is in second place.
| Rank | Seller | 30 Day Reviews | Lifetime Reviews |
|---|---|---|---|
| 1 ━ | Tipiliano | 1,758 | 75,986 |
| 2 ━ | momox Italia | 1,017 | 9,503 |
| 3 ━ | SONGMICS HOME IT | 632 | 90,068 |
| 4 ━ | MuXiaoJun Store | 481 | 5,136 |
| 5 ▲ | KW-Commerce | 419 | 267,657 |
| 6 ▼ | Amore Animale Shop | 477 | 30,081 |
| 7 ▼ | follettostore | 425 | 68,002 |
| 8 ▲ | AOSOM | 407 | 41,611 |
| 9 ▲ | AYRmall-AMIT | 376 | 9,141 |
| 10 ▲ | Eurocali | 368 | 36,794 |
| 11 ━ | A2ZWORLD-IT | 398 | 20,581 |
| 12 ▲ | Yahee365 | 394 | 12,059 |
| 13 ▲ | SAVI SRL | 383 | 22,439 |
| 14 ▲ | Comfort Click | 316 | 12,220 |
| 15 ▼ | rebuy recommerce GmbH IT | 338 | 34,284 |
| 16 ▲ | ELCOMSHOP | 321 | 17,702 |
| 17 ▼ | Assurant Europe Insurance N.V. | 326 | 28,323 |
| 18 ▼ | Lally_store | 304 | 16,043 |
| 19 ▲ | LA FARMACIA DELLO SPORT | 291 | 604 |
| 20 ▼ | CentroVete srl | 309 | 14,169 |
| 21 ▼ | eRicambi s.r.l. | 281 | 18,684 |
| 22 ▲ | Ponera | 255 | 16,599 |
| 23 ▲ | GRUPPO VENEZIANO | 308 | 17,318 |
| 24 ▲ | acquaverde | 302 | 24,127 |
| 25 ▼ | UGREEN GROUP LIMITED UK | 242 | 72,591 |
| 26 ▲ | ROCARD | 261 | 21,735 |
| 27 ▼ | PARITEC | 260 | 24,398 |
| 28 ▲ | *MEMORYKING* | 219 | 19,138 |
| 29 ▼ | libreriauniversitaria it | 240 | 31,057 |
| 30 ▼ | Magazzini GM | 221 | 7,703 |
| 31 ▲ | Spigen EU | 208 | 99,660 |
| 32 ▲ | SolutionsProblem | 206 | 443 |
| 33 ▲ | Hat Creations | 210 | 5,626 |
| 34 ▲ | CAVEBA 2.0 SRL | 211 | 7,116 |
| 35 ▼ | Grimaldi sas di Grimaldi Antonio & C. | 248 | 7,384 |
| 36 ▲ | FARMACIANUOVA | 200 | 13,513 |
| 37 ▲ | Flying-Store | 195 | 3,833 |
| 38 ▲ | Marus Shop | 193 | 1,972 |
| 39 ▲ | ncdm2000sas | 209 | 10,446 |
| 40 ▲ | Esplodia | 212 | 54,021 |
| 41 ▲ | Ricambi Eldom | 190 | 25,632 |
| 42 ▼ | ricambi europa | 237 | 7,163 |
| 43 ▼ | Alphaink | 187 | 24,931 |
| 44 ▲ | Store Salute - Farmacia | 214 | 10,664 |
| 45 ▼ | MASTERBRICO | 177 | 10,831 |
| 46 ▼ | MrPackage | 184 | 1,014 |
| 47 ▼ | gloryfeel | 171 | 11,503 |
| 48 ▼ | EXTRASTAR | 176 | 22,971 |
| 49 ▲ | Werkzeugbar | 166 | 22,910 |
| 50 ▼ | Electronic Megastore SRL | 193 | 13,876 |
| 51 ▼ | IngrossoStore | 179 | 35,594 |
| 52 ▲ | Utopia Deals Europe | 165 | 13,222 |
| 53 ▲ | WOLTU GmbH | 174 | 18,188 |
| 54 ▲ | CABLEPELADO | 161 | 14,175 |
| 55 ▼ | JE EU Store | 161 | 12,802 |
| 56 ▲ | Vitaminstore | 166 | 11,492 |
| 57 ▲ | Tuning | 165 | 19,857 |
| 58 ▲ | Profumeriaideale | 176 | 1,533 |
| 59 ▼ | AIGOTECH | 163 | 9,046 |
| 60 ▼ | YASTA | 191 | 9,646 |
| 61 ━ | Aigostar Italy | 171 | 19,004 |
| 62 ▼ | NewLion | 303 | 10,097 |
| 63 ▼ | Nutravita | 148 | 11,697 |
| 64 ▼ | shavinglikes | 146 | 3,671 |
| 65 ▼ | AnkerDirect IT | 147 | 87,376 |
| 66 ▼ | Lumatech-EU | 153 | 4,715 |
| 67 ▲ | FarmaciaLoreto | 174 | 4,125 |
| 68 ▼ | Rarewaves IT | 155 | 4,208 |
| 69 ▼ | IMBALLAGGI 2000 | 169 | 21,789 |
| 70 ▲ | 4MMESHOP | 184 | 2,770 |
| 71 ▼ | SILVESTRO SRL | 153 | 6,433 |
| 72 ▼ | Erregame S.p.a. | 142 | 10,965 |
| 73 ▲ | ILIOFR | 152 | 285 |
| 74 ▼ | Varento | 142 | 4,859 |
| 75 ▲ | Trame Italiane | 139 | 268 |
| 76 ▼ | Bandini Pharma | 137 | 2,005 |
| 77 ▲ | MIGXEA | 136 | 190 |
| 78 ▲ | TUASCELTA | 141 | 1,574 |
| 79 ▼ | SF COMMERCE | 155 | 6,706 |
| 80 ▲ | OERSAGY | 132 | 414 |
| 81 ▲ | TECKNET | 132 | 419 |
| 82 ▲ | Mye Electronic | 155 | 2,008 |
| 83 ▲ | Gebildet-IT | 133 | 7,320 |
| 84 ━ | JonHo | 130 | 130 |
| 85 ▼ | Vegavero | 130 | 16,343 |
| 86 ▼ | TradeINN | 231 | 7,274 |
| 87 ▼ | MondoTop | 158 | 6,167 |
| 88 ▼ | Vitamaze | 126 | 15,837 |
| 89 ▲ | ✏️Cartoleria Varzi Dal 1956 | 134 | 5,716 |
| 90 ▼ | Ferramenta Grelli | 157 | 10,806 |
| 91 ▲ | Palucart S.r.l.s. | 126 | 25,323 |
| 92 ▼ | BIGHOUSEONLINE | 145 | 10,664 |
| 93 ▲ | PIESSEONLINE | 129 | 12,587 |
| 94 ▼ | ElectroPapa | 126 | 11,396 |
| 95 ▲ | Amazon | 124 | 973 |
| 96 ▼ | SanYaShiBinZhanYangShangMaoYouXianGongSi3 | 115 | 1,553 |
| 97 ▲ | SoBuy-IT | 125 | 14,671 |
| 98 ▼ | DTLUIGI | 117 | 929 |
| 99 ▲ | Greenva Srl | 113 | 3,178 |
| 100 ▼ | RUNCCI-YUN | 112 | 6,179 |
