Amazon has been selling in Italy since 2010, when they launched Amazon.it. Since 2011 Amazon Prime program was offered to Italian customers. In Italy Amazon is the largest ecommerce website, eBay Italy is in second place.
| Rank | Seller | 30 Day Reviews | Lifetime Reviews |
|---|---|---|---|
| 1 ▲ | momox Italia | 1,193 | 16,128 |
| 2 ▼ | Tipiliano | 885 | 83,608 |
| 3 ▲ | SONGMICS HOME IT | 588 | 94,395 |
| 4 ▲ | Comfort Click | 400 | 14,629 |
| 5 ▲ | follettostore | 426 | 70,389 |
| 6 ━ | Amore Animale Shop | 471 | 33,500 |
| 7 ▲ | AOSOM | 379 | 44,301 |
| 8 ▼ | MuXiaoJun Store | 350 | 8,094 |
| 9 ▼ | FFTECHAS | 333 | 2,426 |
| 10 ▲ | eRicambi s.r.l. | 358 | 20,707 |
| 11 ▲ | A2ZWORLD-IT | 333 | 23,106 |
| 12 ▲ | SAVI SRL | 362 | 24,726 |
| 13 ▼ | Eurocali | 317 | 39,134 |
| 14 ━ | KW-Commerce | 299 | 269,987 |
| 15 ▲ | Ponera | 269 | 18,418 |
| 16 ▲ | Assurant Europe Insurance N.V. | 310 | 30,497 |
| 17 ▲ | PARITEC | 292 | 26,139 |
| 18 ▲ | Grimaldi sas di Grimaldi Antonio & C. | 309 | 9,137 |
| 19 ▼ | UGREEN GROUP LIMITED UK | 235 | 74,413 |
| 20 ▲ | libreriauniversitaria it | 282 | 32,740 |
| 21 ━ | AYRmall-AMIT | 226 | 11,225 |
| 22 ▲ | EXTRASTAR | 231 | 24,315 |
| 23 ▲ | rebuy recommerce GmbH IT | 228 | 35,443 |
| 24 ▲ | ROCARD | 218 | 23,274 |
| 25 ▼ | JE EU Store | 209 | 14,346 |
| 26 ▲ | ricambi europa | 262 | 9,010 |
| 27 ▼ | AnkerDirect IT | 199 | 88,757 |
| 28 ▲ | Utopia Deals Europe | 199 | 14,372 |
| 29 ▲ | CentroVete srl | 221 | 15,714 |
| 30 ▼ | Yahee365 | 210 | 14,280 |
| 31 ▲ | AmazonFresh | 198 | 441 |
| 32 ▲ | Lally_store | 200 | 17,781 |
| 33 ▲ | CIALDEIN - CAVEBA 2.0 | 195 | 8,378 |
| 34 ▲ | Alphaink | 198 | 26,191 |
| 35 ▼ | Hat Creations | 179 | 7,067 |
| 36 ▲ | Rarewaves IT | 200 | 5,190 |
| 37 ▲ | *MEMORYKING* | 177 | 20,429 |
| 38 ▲ | IngrossoStore | 195 | 36,847 |
| 39 ▼ | Flying-Store | 165 | 5,171 |
| 40 ▲ | Marus Shop | 171 | 3,177 |
| 41 ▲ | Magazzini GM | 172 | 9,139 |
| 42 ▲ | Caffè Selection | 189 | 13,839 |
| 43 ▼ | Bandini Pharma | 156 | 3,034 |
| 44 ▲ | FARMACIANUOVA | 154 | 14,691 |
| 45 ━ | Electronic Megastore SRL | 165 | 15,113 |
| 46 ▲ | shavinglikes | 146 | 4,677 |
| 47 ▲ | MrPackage | 163 | 2,031 |
| 48 ▲ | YISAVE TECHNOLOGY (HK) | 144 | 1,279 |
| 49 ▲ | GROOVE TO S.R.L. | 160 | 5,608 |
| 50 ▲ | Libreria Circolare | 154 | 610 |
| 51 ▼ | acquaverde | 166 | 26,109 |
| 52 ▼ | GRUPPO VENEZIANO | 189 | 19,308 |
| 53 ▲ | Zibo Store | 136 | 1,724 |
| 54 ▼ | YASTA | 163 | 10,975 |
| 55 ▲ | Vitaminstore | 134 | 12,482 |
| 56 ▲ | Lumatech-EU | 141 | 5,692 |
| 57 ▲ | Svapo Love 23 | 165 | 756 |
| 58 ▼ | IMBALLAGGI 2000 | 159 | 22,851 |
| 59 ▲ | Nutravita | 129 | 12,497 |
| 60 ▲ | FarmaciaLoreto | 157 | 5,291 |
| 61 ▲ | ElectroPapa | 138 | 12,255 |
| 62 ▼ | Spigen EU | 128 | 100,797 |
| 63 ▼ | Esplodia | 187 | 55,787 |
| 64 ▼ | gloryfeel | 125 | 12,594 |
| 65 ▲ | motocapuanoshop | 130 | 8,056 |
| 66 ▲ | Erregame S.p.a. | 126 | 11,802 |
| 67 ▲ | QUARKZMAN | 125 | 913 |
| 68 ━ | Ricambi Eldom | 131 | 26,631 |
| 69 ▲ | HOEPLI - La Grande Libreria | 150 | 23,833 |
| 70 ▲ | M_+_L | 150 | 2,486 |
| 71 ▲ | ELETOP SP. Z O.O | 121 | 229 |
| 72 ▲ | SpeedPerformance | 188 | 3,344 |
| 73 ▲ | SF COMMERCE | 135 | 7,713 |
| 74 ▲ | OK PRICE | 119 | 5,614 |
| 75 ▼ | WOLTU GmbH | 138 | 19,405 |
| 76 ▲ | ncdm2000sas | 126 | 11,533 |
| 77 ▼ | Banzaii | 146 | 8,576 |
| 78 ▲ | Tuning | 117 | 20,648 |
| 79 ▲ | A ***ITOYS SRL*** | 135 | 8,515 |
| 80 ▲ | FERROELETTRA | 116 | 3,854 |
| 81 ▲ | SimpleLife LLC | 111 | 426 |
| 82 ▼ | Vegavero | 112 | 17,235 |
| 83 ▲ | worldofbooksit | 160 | 51,835 |
| 84 ▼ | Flowen IT | 110 | 5,269 |
| 85 ▼ | CABLEPELADO | 111 | 15,086 |
| 86 ▲ | Rck Store | 113 | 11,589 |
| 87 ▲ | AB SOLUTION S.R.L. | 118 | 3,056 |
| 88 ▲ | Elite Group srl | 106 | 2,649 |
| 89 ▲ | SILVESTRO SRL | 127 | 7,300 |
| 90 ▲ | Mondo distribuzione | 120 | 12,870 |
| 91 ▲ | FirmaDiGaranzia | 144 | 831 |
| 92 ▼ | TUASCELTA | 109 | 2,536 |
| 93 ▲ | Vitamaze | 105 | 16,567 |
| 94 ━ | REY ® | 102 | 7,252 |
| 95 ▼ | TradeINN | 318 | 8,986 |
| 96 ▲ | ThermoPro IT | 102 | 16,925 |
| 97 ▲ | Ebond | 104 | 3,867 |
| 98 ▲ | CALDO & FREDDO RICAMBI S.R.L. | 113 | 2,396 |
| 99 ▲ | ideashoppingcenter | 124 | 7,006 |
| 100 ▲ | BMS Italia | 99 | 10,994 |
